December Client Spotlight: ZooJourn
Saper Law Client Spotlight
Saper Law’s Client Spotlight is a series highlighting our various practice areas through client features. This December, we are highlighting our Trademark and Business practice areas by shining a spotlight on Saper Law client, ZooJourn.
Meet ZooJourn
Created by Chicago-area artist Terry Luc, ZooJourn is a vibrant brand bringing together artwork, storytelling, animals, and playful design. The ZooJourn universe includes a newly created board game alongside a growing line of merchandise, apparel and beachwear.
The ZooJourn board is perfect for family game night – it’s educational, colorful, fast-paced and engaging.
SHOP ZooJourn board game, apparel, merchandise and swimwear! Order soon to receive your favorites in time for the holidays.
How It Began
ZooJourn started as an artistic exploration by Northbrook-based artist Terry Luc, whose vibrant, expressive style became the heartbeat of the brand. With input from his wife Karie—an award-winning photojournalist—and their six creative adult children, ZooJourn evolved into a family-powered project built to spark joy and imagination.
Check out ZooJourn at the Brookfield Zoo Chicago’s Holiday Lights event!
Do You Need Similar Assistance?
Saper Law serves as trusted IP and business counsel to ZooJourn. If you need similar assistance, click here to schedule a consultation.






