Saper Law has received many inquiries from individuals who want to know how to attract subscribers and monetize viewership legally. This article provides an overview of considerations for YouTube content creators. With 2 billion active monthly users, YouTube is slated to outnumber TV viewership within the decade. This is no surprise since YouTube has seemingly endless content, and much of this content is created by "average joes." Typically, no special training, education, or investment is required for someone to become the next big Youtube star. For example, children's content creators like Ryan's World and Cookie Swirl C generate over $10 million Continue Reading
Saper Law is proud to announce that international research firm, Chambers and Partners, has recognized Daliah Saper as a top Media and Entertainment Law attorney in Illinois. Chambers and Partners is considered the gold standard in attorney ratings, employing 170 full-time researchers who use a scientific methodology to create a definitive set of rankings for lawyers in different areas of law. The firm conducts thousands of interviews and works with attorneys and clients alike to determine which individuals and firms rise above the others in the legal industry amongst their practice areas. Based on a careful assessment of various criteria, Continue Reading
Saper law is proud to announce that its Principal Attorney, Daliah Saper, has once again been recognized as one of Law Bulletin’s Emerging Lawyers of 2018 in the following categories: Advertising & Media Law, Arts, Entertainment & Sports Law, Computer & Technology Law, Copyright & Trademark Law, and Intellectual Property Law The distinction of being an Emerging Lawyer has been earned by fewer than 2% of all lawyers licensed to practice law in Illinois. Daliah was chosen based on peer recommendations from Leading Lawyers in the area. Lawyers in the community have repeatedly listed Daliah as professional, ethical and Continue Reading
The North American Entertainment Law Summit delivers a four day continuing legal education conference, focused on constantly evolving topics within the entertainment, sports, media, and intellectual property law fields. On November 10, 2018, Daliah Saper will once again serve as a panelist at the 30th Annual North American Law Summit. The last few years she has discussed social media law but this year she will join a panel of high profile speakers to discuss the pros and cons of appearing on national news broadcasts. Her session is titled: Legally On TV: On Air Personalities. For more information click here.
Daliah Saper is honored to receive the Chicago Social Media Marketing Group's award for Chicago Social Media Ambassador of the Year. Daliah was recognized for supporting and educating the Social Media community about the various legal implications of Social Media.
Fake ad featured in DNA Info article re: fake Morrissey event Daliah Saper was quoted in DNA Info's article, Morrissey Is NOT Playing At Vienna Beef (And Other Fake Facebook Events). The May 13, 2016 article addressed the latest social media fad-- fake events on Facebook-- and two Chicago institutions who recently fell victim to fake listings. Specifically, Daliah advises people to be wary of creating fake Facebook events due to the legal issues that may arise in the context of "fake ads" and "fake events." Some of these issues include copyright infringement, trademark infringement, right of publicity, etc. Click HERE to Continue Reading
Daliah Saper was quoted in Techinsurance.com's article, “Advertising Injury Protection for Technology Businesses.”where she discusses what can happen to business owners who advertise false things about their competition or their products.
Daliah Saper will be serving as a panelist at the Retail Innovation Lounge "Winning (and not so Winning) with Social Media" discussion on March 13th at 1 p.m. alongside Joe Scartz, Managing Director, Digital Commerce & Integration and Emily Shannon, Digital Director, Mall of America. If you can't make it to SxSW but would like to see what is happening at Retail Innovation Lounge, check out the live stream, courtesy of Stre.am. This is Daliah's 5th year in a row traveling to Austin’s marquee South by Southwest (SxSW) conference to speak on key legal issues, meet with clients, network with Continue Reading
Daliah Saper will be attending AdTech New York on November 4-5, 2015. Ad:Tech NY is the conference to attend for marketers, agency execs, publishers, and solution providers for up-to-date information on new and emerging media and technologies. Saper Law prides itself on staying on-trend and learning about advances in cyberspace, digital marketing and social media advertising. This knowledge is passed on to our clients, as we strive to always be well-informed and equipped to answer your most pressing business questions.
Daliah Saper, a Market Expert for Business.com, recently contributed a new article discussing the implications of using trademarked words in "search-term" or "keyword" advertising and how to avoid a trademark infringement lawsuit. Read "Can I Use a Competitor’s Trademarked Words in Keyword Advertising?" on Business.com!