Saper Law Contributes New Article to Business.Com
Daliah Saper, a Market Expert for Business.com, recently contributed a new article titled, "Not Just a Game." This month's article addresses how a business may use online sweepstakes or contests to attract customers, build traffic, and increase brand awareness. Read "Not Just a Game"on Business.com.
Saper Law Contributes “When Bad Reviews Hit” to Business.com
Daliah Saper, a Market Expert for Business.com, recently contributed a new article titled "When Bad Reviews Hit: Should You Call Legal or PR?" This week's contribution addresses how a business should deal with negative, online reviews. Click here to read the full article on Business.com.
Daliah Saper to Speak at the National Association of Consumer Bankruptcy Attorney’s 23rd Annual Convention
Daliah Saper is set to speak at NACBA's 23rd Annual Convention. The Convention, which will take place from April 23-April 26 at Chicago's Marriott Hotel, is geared to tackling 21st Century solutions to current bankruptcy matters. Daliah will discuss the intersection of social media and the practice of law on Thursday, April 23rd, from 4:15 p.m.-5:00 p.m. She will be speaking with marketing journalist and professional Steve Lundin (www.bigfrontier.com ). The two of them will present a unique, interactive overview of the social media marketing landscape specifically for the legal profession. Attendees will learn: Best practices: Who's doing it right Worst case scenarios: You don't Continue Reading
Daliah Saper to Speak about Intellectual Property Issues at Niles Library
On October 29, 2014, from 7:00 p.m. to 8:00 p.m., Daliah Saper will give a talk at the Niles Public Library on how small business owners can effectively protect their trademarks, service marks, copyrights, and other intellectual property. Location: 6960 West Oakton Street, Niles, IL 60714 To register for the event, click on the link below:
Daliah Saper Lectures for a Number of Financial Poise Seminars
Daliah Saper will continue her ongoing seminar series with Financial Poise where she talks about legal and business issues related to intellectual property, social media, and marketing. She has already lectured on (1) Essential Form Documents and Where to Get Them, (2) IP Issues in Setting Up a Website, and (3) Marketing 101 - Tools, Tips, and Tricks of the Trade. Daliah will continue her series with the following seminars: 8/26/2014 @ 3:00 p.m. = Marketing 201 - Tools, Tips, and Tricks of the Trade 9/04/2014 @ 3:00 p.m. = Social Media and SEO 101 9/09/2014 @ 10:00 a.m. = Continue Reading
Fox Chicago News Interviews Daliah about “Cocaine Nose” Photo
On August 4th, FoxNews 32 interviewed expert media attorney Daliah Saper about the recent controversy involving a local Chicago doctor posting pictures of his patient's nose on his website, labeling the section "Cocaine Nose." The woman has filed a lawsuit against the doctor (and other related parties) in Cook Country. In the interview, Daliah points out that federal law (HIPAA) and professional medical standards prohibit doctors from releasing medical (identifiable) information about their patients without those patients' consent. While the woman's eyes are blacked out and only a part of her face is featured in the photographs, this is arguably Continue Reading
Bloomberg News Interviews Daliah Saper about Facebook’s Data Manipulation
On Monday, June 30th, Bloomberg News interviewed Daliah Saper about Facebook's controversial 700,000-user emotional experiment. Daliah provided expert analysis on Facebook's terms of use policy and the PR backlash resulting from the social media giant's Newsfeed manipulation. To catch the entire interview, click on the link below: https://www.businessweek.com/videos/2014-06-30/facebook-s-secret-mood-experiments
Denial of Anti-Muslim Group’s Trademark Poses Free Speech Questions
Just a few weeks ago, the U.S. Court of Appeals for the Federal Circuit (the second highest court in the land) ruled in In re Geller that the political organization “Stop! Islamization of America” may not trademark the title “Stop the Islamisation of America” because the mark violated the Lanham Act's (the federal trademark statute) Non-Disparagement Clause. The Non-Disparagement Clause, which prohibits registration of marks that besmirch a specific person or belief, is rarely used to prevent registration. This case, however, was the exception. In Re Geller: Background and Ruling “Stop! Islamisation of America,” an extreme political organization that adamantly Continue Reading
Saper Law To Host Social Media Advertising Seminar at Duran European Sandwiches
On Wednesday, June 4th at noon, Saper Law will be hosting an exciting and informative luncheon geared toward helping small business owners navigate the uncertain waters of social media marketing. The seminar will take place at Duran European Sandwiches & Cafe, located at 529 N Milwaukee Avenue, Chicago, IL 60642. Topics include: domain name protection, social media contest and sweepstakes rules, copyright laws and how you can or cannot re-purpose content, managing your brand's online reputation, and FTC disclosure rules governing the use of endorsements. A light luncheon from Duran European Sandwiches will be served. Enjoy curated specials of three Continue Reading
Daliah to Speak at The Life Cycle of an Entrepreneur Seminar
On May 21st, Daliah Saper will speak at The Life Cycle of an Entrepreneur seminar about the legal and non-legal issues inherent in branding. The event - the second installment in a new, six-part series - will focus on branding and marketing for startups and entrepreneurs and will be held from 5:30 p.m.- 8:30 p.m. at 2 N LaSalle St, 14th Floor, Chicago, IL 60602. Daliah will be joined on the Branding Panel by Larvetta Loftin of L3 Eventeurs, Tom Silva of Alter Group, and Dr. Shante Bishop of Design Her Label, LLC. Other speakers include Grace Yi, Dmitriy Naymark Continue Reading
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